Wyoming Business Council Launches Updated Market Expansion Grant

August 29, 2023

Wyoming Business Council Launches Updated Market Expansion Grant

Cheyenne, Wyoming (For Immediate Release) – The Wyoming Business Council (WBC) is rolling out changes to the Trade Show and Market Expansion Grant, now called the Market Expansion Grant (MEG). The primary focus of the MEG is to help Wyoming businesses overcome challenges associated with expanding into new markets outside the state by defraying costs associated with those activities.


The MEG will cover 75% of approved market expansion activity expenses, up to $4,000. Individual companies are eligible for a maximum of two grants per year based on funding availability. Updates from the previous version of the grant include increased flexibility for proposed market expansion activities, increased flexibility for approved expenditures, lodging cost share, and a simplified digital application.


MEG applicants must meet several requirements to qualify:

·     Wyoming for-profit business

·     Located within the state and have a nexus to the state

·     Intend to stay in Wyoming

·     Pursue out-of-state markets and eligible market expansion activities

·     Have the capacity to fulfill orders as a result of these efforts

“The former Trade Show and Market Expansion Grant offered great opportunities for state businesses; however, it was time to make key changes to the program to meet the needs of today’s expanding companies,” said Kaley Holyfield, WBC Business Retention and Expansion Manager. “Our services team listened to business feedback and made strategic adjustments to help lessen the burden and risks businesses face when pursuing new markets. This updated grant helps companies think big with their marketing efforts in order to bring outside dollars back to Wyoming.”

The grant can help Wyoming-based companies tap into outside markets they might not have previously pursued. In doing so, businesses can bring outside dollars into Wyoming which helps further the WBC’s mission to diversify the state’s economy.

“The new grant format allows companies to be more creative with their market expansion tactics and to think beyond traditional trade shows,” said Taylor Vignaroli, WBC Entrepreneurship Development Manager. “This application asks businesses to identify the main problem they are facing when it comes to market expansion so we can direct funds to areas that can truly make an impact.”

For more information about the grant and how to apply, visit the WBC website at wbc.pub/Mkt_Expansion or contact Kaley Holyfield at kaley.holyfield@wyo.gov or 307.286.3668.


Learn More about the Market Expansion Grant

Additional Articles

Exceptional Response to Dept. of Workforce Services' WyHealth Train Grant

January 22, 2024

Provided by Wyoming Department of Workforce Services CHEYENNE– The first window of opportunity for the Department of Workforce Services’ (DWS) new WyHealthTrain Grant has closed. The grant, funded through the American Rescue Plan Act, opened on Nov. 1, 2023 and was met with exceptional public response, leading DWS’s Business Training and Support Unit (BTSU) to extend the […] Read More

HAF Program Funding Update

January 22, 2024

Provided by Wyoming Department of Family Services HAF Program Funding Update Struggling with overdue utility bills or mortgage payments due to COVID-19? The Wyoming Homeowner Assistance Fund (HAF) Program is still open. Since its inception in May 2022, the HAF Program has assisted 1,617 Wyoming homeowners, disbursing $12.2 million of financial aid with an average […] Read More

Alpine Top of the Rockies hosts Thanksgiving dinner

December 20, 2023

*Hours of volunteer work goes into the annual event.  By Dan Dockstader, SVI Media The traditional Top of the Rockies — Alpine Community Thanksgiving Dinner will be Thursday, Thanksgiving Day. Doors open at 2 p.m., dinner will be served at 3 p.m. in the Donn Wooden Civic Center.  “If you don’t have the means to […] Read More